American Standard Brands rebadging same toilet under different brands...

Discussion in 'Toilet Forum discussions' started by MFfan310, Dec 5, 2009.

  1. MFfan310

    MFfan310 New Member

    Nov 21, 2005
    First, it was GM rebadging Chevy SUVs as Buicks, GMCs, and even SAABs. Now, American Standard Brands is taking a page out of their playbook, rebadging the same toilet under different names.

    The American Standard Cadet 3, sold at many a HD and L***'s and supply house
    is the same as the Eljer Diplomat (Eljer is now sold exclusively at M*****s):

    Likewise, the new American Standard H2Option Siphonic Dual Flush
    is the same as the Eljer Somerville Siphonic Dual Flush:

    And the Eljer Titan (yes, it is still being made... I saw fresh ones at M*****s, now made in Mexico instead of China like the old ones) now has twins:
    The American Standard Titan Pro Right Height
    and the Crane Titan Pro RelaxedHeight

    When will it end? :confused:
  2. Terry

    Terry Administrator Staff Member

    Aug 17, 2004
    Bothell, Washington
    American Standard, Crane and Eljer have been bought out by Bain Investment Group.

    They shut down the Eljer plant in the US.
    Manufacturing is taking place elsewhere now.

    Is Toto the only manufacturer making toilets in the USA?
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  4. MFfan310

    MFfan310 New Member

    Nov 21, 2005
    Believe it or not, Kohler, the 800-pound gorilla of the US toilet market, still makes many models in the USA, namely the pressure-flush, commercial, Power Lite, and many Class Five/Six and Ingenium models. I toured the mother Kohler factory in Kohler, Wisconsin two months ago to see how toilets were made (it was a very unique experience), and they're still churning away toilets by the hundreds every day. Most of the Wisconsin production was mainly pressure-flush, high-end two-piece comfort height, and commercial flushometer models, but Kohler also still has US toilet factories in Brownwood, Texas and Spartanburg, South Carolina, specializing in the high-volume sellers sold at the big-box stores and to supply houses (Wellworth/Highline Class Five, Memoirs, Cimarron, and flushometer toilets, among others).

    This isn't to say that Kohler doesn't import a lot of their toilets: Other Kohler models (some one-piece and dual-flush, along with many Class Five/Six bowls/tanks) are made in Monterrey and Reynosa, Mexico, while the rest of the non-NAFTA-region-made Kohler toilets come from Thailand (the former Karat Sanitaryware factories) or China (Foshan, Shanghai, or Nanjing). You can tell by the box where a Kohler product was made. If it just says "Kohler Co., Kohler, Wisconsin, 53044" with no manufacturing location, it was made in the USA. If it also says "Crafted in Mexico/Thailand/China", it was made elsewhere.

    Mansfield also still makes a significant portion of its toilets in the USA, at factories in Ohio and Texas. At several stores, I've seen Mansfield Altos, Summit 3s, and Quantums display "Made in the U.S.A." on the box. Still, I wouldn't touch a Mansfield with a 39 1/2-foot plunger.

    So no, Toto is not alone in selling toilets made in the USA by American workers. Whether I would actually buy some of those toilets is a different story, but it's good for people who are interested in keeping jobs in America (like me) to know.
  5. hj

    hj Moderator & Master Plumber Staff Member

    Aug 31, 2004
    Cave Creek, Arizona

    Are you just finding out about plumbing rebranding. Water heater manufacturers have been doing it for decades. You don't really think there were that many different heater manufacturers out there, did you?
  6. Landon

    Landon New Member

    May 6, 2010
    Austin, TX
    Thanks, MFfan310, I was looking at home dep. for something made in usa, good luck, right? The Cimarron is there, but I thought it said Made in Mexico. I will check again.

    - Landon

    Last edited by a moderator: May 6, 2010
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